Roanoke, Virginia
Essential Duties & Responsibilities:
Write and submit press releases, announcements, and articles in chiropractic and consumer publications, websites, and other media outlets.
Develop and maintain working rapports with editors and other contacts.
Maintain databases for contacts and media hits.
Facilitate the development and coordination of the overall company PR strategy.
Conduct research for programs and projects.
Evaluate and develop metrics and dashboards to assess the effectiveness of company PR efforts and tactics.
Travel to conventions and seminars as needed.
Job Requirements:
3-5 years of previous experience in a similar position.
Outstanding writing and communication skills.
Exceptional organizational skills.
Strong computer skills and Microsoft Office experience.
Ability to travel.
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